Marshall 1967 Penguin Books

Marshall McLuhan Herbert, Fiore Quentin (1967) The Medium is the Massage. Penguin Books 160 pp.

Abstract:

• Bioblast editor: Gnaiger E

Citations of citations

"The major advances in civilization are processes that all but wreck the societies in which they occur." — A. N. Whitehead
"It is the business of the future to be dangerous." — A. N. Whitehead

Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
Our "Age of Anxiety" is, in great part, the result of trying to do today's job with yesterday's tools — with yesterday's concepts.
Learning, the educational process, has long been associated only with the glum. We speak of the "serious" student. Our time presents a unique opportunity for learning by means of humor — a perceptive or incisive joke can be more meaningful than platitudes lying between two covers.

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